It’s not Amazon’s fault

20 June 2019, Charlie A Raya


It’s not Amazon’s fault


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if you’ve decided not to use Amazon any longer.

If we care about independent shops and producers as well as a future that is moulded by a multitude of independent talents then we have to stop using giants like Amazon.

It’s not Amazon who destroys a healthy and multi-layered economy, it’s the customer and those who sell through Amazon and the likes.

I think it was in 2015 that I decided to stop using Amazon. When I published book 1: beginning, I knew that selling through Amazon would contradict everything the town experiment stands for.

‘Do I want to support that we are mere puppets, and the puppet masters whisper day and night: “Buy, buy, buy!”?
No. I think we should start telling those whisperers: “Bye, bye, bye.“’

book 1: beginning

I am aware that it is difficult for the customer to trust outside the well-established giants. But honestly, look around … it is never good to give too much power to big players. It’s the customers who decide the fate of our economies. If the customer doesn’t buy from just anyone, our economies will be better off. If the customer doesn’t buy just anything, our resources will be much better used.

Not using Amazon is like …

Not using Amazon is like jogging. You have to give yourself a kick in the butt, but afterwards you feel really great.

So what can we do?

Ideally we learn from the giants. After all, they must have gotten a few things right.

And then we build our dwarfs, small companies supporting each other which are locally orientated while keeping a watch out for truly great innovations world-wide.

In book 1 and in book 2 I introduce two business models that work globally and locally at the same time: The Hub and dot.international. I don’t want to go into details now, but I can think of a number of additional business models that would be beneficial to all except the stupid greedy idiot. Here are the main differences:

Big Corporations

Business aim: making money

Employment approach: let them work more, pay less, automate

Expansion: the more the better (mostly), silence the competition

Easy Town Business Models

Business aim: providing products

Employment approach: flexible jobs, pay per task not per position, automate only where it is more beneficial, payments are linked within a company

Expansion: be big enough to make it work, cooperation instead of competition

These are just three examples. A lot more could be added and it really is worthwhile to look for new business approaches. The Easy Town models are all about giving people the chance to have jobs they love, to produce products they can be proud of, to earn a living which allows them to fulfil some of their dreams, to be responsible with resources, and to have a supportive network rather than overlording corporations.

For more on Amazon – see John Oliver

As so often, John Oliver’s LastWeekTonight presents a well researched presentation of work in warehouses and which better warehouses to talk about then Amazon’s. In fact, after watching this, I have to qualify my earlier statement. No one forced Amazon to grab all business and become a destructive power worldwide. Amazon could have created business models that share and distribute instead of pushing everyone over the brink who doesn’t play along.

addition on 21 September 2019

Go to Mars

I saw this sign at the Climate Strike demo in Berlin. I wonder whether the bearer had Amazon boss Jeff Bezos in mind. But since Jeff Bezos believes that the only thing you can do with a vast fortune like his, is space exploration, I am happy to wish him the best of luck.

Check out the John Oliver video for the Jeff Bezos quote on space exploration. It’s such a weird thing to say in the face of everything that troubles us and our planet that I had to us it in the story – at the ball in Russia:

climate strike Berlin, Klimastreik Berlin, #fridaysforfuture, #writersforfuture

‘Don’t we have a perfect view of the dancers?’ his wife asked and her husband added, eyeing Alice more closely: ‘So you want to change the world?’
‘No. I am the woman who needs to talk about sex,’ Alice replied cheerfully, already feeling light-headed from the three or four glasses of champagne she’d had so far.
The man laughed. ‘Ah, but the present system works. Worldwide there are more and more millionaires.’
Alice chuckled. ‘I suggest you get glasses, dear sir. The system doesn’t work. A few people are on a lucky star at the moment, but eventually the system will drag us all into the abyss. Unless of course, the rich folk get to Mars in time. In that case they’d get to ruin a second planet. Hurray.’
The man had either only half-listened or chose a very liberate interpretation of what Alice had said.
‘You’re right, with our kind of fortune, there is only one thing we can do.’
‘Really?’
‘Sure. Space exploration.’
‘Of course. What else could we do with our kind of fortunes?’
‘Don’t bother with him,’ the wife said and patted Alice on the hand. ‘He never really listens. But tell me about sex.’
‘What about it?’ Alice laughed.
‘All and everything,’ the lady said expectantly.

from book 2: travelling, part 2, Russia

More …


Global Climate Strike Berlin

#fridaysforfuture Strikes and demonstrations for a future on our planet: 20th – 27th September 2019 >>> https://www.fridaysforfuture.org/ Also see speech by Greta Thunberg at the 2019 UN climate action summit in New York.

Just a few pics from the Climate Strike in Berlin.

Continue Reading Global Climate Strike Berlin


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